Business Entrepreneurship

Your Smartphone Is A Sinkhole Where Productivity Goes To Die

Two friends from New Zealand are to launch a “boring” smartphone after they realized the average device had become an “endless sinkhole sucking away your precious time”.

Insurance lawyer Alex Davidson – who calculated he was using his smartphone for 25 hours a week – and data scientist Jasper Mackenzie designed the BoringPhone which is being geared up for a funding round on Kickstarter.

The handset lets users make calls, send texts, listen to music and podcasts, use maps, and take photos. But it has no social media apps, internet browser or email – or any way to install them – so users can “take back control”.

But is removing temptation really a smart solution to our global distraction disorder?

Smartphones enable our always-on culture, where even the briefest moment of downtime prompts us to scroll through never-ending feeds designed to keep us hooked. With technology at our fingertips, we no longer have reason to be bored, so we’ve forgotten how to be.

But the problem goes deeper than that. Smartphones can also steal our attention away from what we’re paid to be doing, hampering our productivity at work.

How often do you begin the day with great intentions, only to finish it with no sense of achievement? The permanent state of distraction doesn’t help. That sales call from an insurance company, that email from your accountant, the news headlines flashing up on your screen, the calendar notification about that car service you urgently need to schedule.

Este artículo aparece originalmente en Forbes

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